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Chapter Overview
Chapter 1: AudiobookHub Recommendation
Chapter 2: Every single one of us innately can fascinate others and be fascinated too.
Chapter 3: Lust is the feeling born of anticipating pleasure; it can also drive irrational actions in us.
Chapter 4: Mystique captivates us, because we’re always keen to solve an unsolved mystery somehow.
Chapter 5: We’re captivated by whatever threatens us or sets off alarms.
Chapter 6: Prestige is fascination with promises of higher rank and social respect within our communities.
Chapter 7: People are captivated by power, whether it dominates outright or simply persuades others effectively.
Chapter 8: Vice is the trigger provoking cravings for what’s forbidden or socially frowned upon widely.
Chapter 9: Trust helps us value reliable and consistent choices.
Chapter 10: Assess yourself or your company to uncover your fascination potential.
Chapter 11: Discover the ideal way to fascinate by creatively using triggers and developing ideas further.
Chapter 12: To execute ideas, you must persuade others and set specific goals effectively.
Description
In Fascinate, author Sally Hogshead helps us realize our potential for fascination. By explaining in vivid language exactly how fascination works and how you can trigger it in others, Fascinate provides you, your company and your brand with the tools to fascinate. These “seven triggers of fascination” can help you to increase the odds of success, both in your personal life and in business.
Who Should Listen
- Anyone who owns or works at a company interested in improving its reputation
- Anyone who’d like to improve their own ability to fascinate others
- Students of psychology interested in the concept of human fascination