The Direct to Consumer Playbook audiobook cover - The Stories and Strategies of the Brands that Wrote the DTC Rules

The Direct to Consumer Playbook

The Stories and Strategies of the Brands that Wrote the DTC Rules

Mike Stevens

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Chapter Overview

Description

The Direct to Consumer Playbook (2022) takes a look at how some of the world’s top e-commerce brands got to where they are today. Through a series of inspiring interviews with DTC founders, you’ll discover stories of both failure and success – and be much better placed to build your own DTC company.

Who Should Listen

  • Entrepreneurs looking for tips on how to build their own DTC business
  • Founders in need of inspiration on how to move forward
  • Anyone interested in how DTC brands sell their products

About the Authors

Mike Stevens is a British entrepreneur and author. He worked in leadership positions at Innocent Drinks before going on to found his own brand, Peppersmith.