The Bartering Mindset audiobook cover - A Mostly Forgotten Framework for Mastering Your Next Negotiation

The Bartering Mindset

A Mostly Forgotten Framework for Mastering Your Next Negotiation

Brian C. Gunia

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Chapter Overview

Description

The Bartering Mindset (2019) details a method for negotiation that applies the mind-set of bartering economies of the past, in which people traded goods and services to get what they needed, to today’s monetary economy. By breaking down the bartering mind-set into a five-step process, these blinks will help you cultivate a more sophisticated approach to negotiating.

Who Should Listen

  • Professionals looking for a new approach to negotiation
  • Psychologists and economists
  • Historians and anthropologists interested in an interdisciplinary look into bartering

About the Authors

Brian C. Gunia is an associate professor at Johns Hopkins Carey Business School. His research focuses on how people can help their careers through ethical behavior, effective negotiation and sufficient sleep. His work has been published in journals including Academy of Management Journal and Journal of Applied Psychology.