Crucial Accountability

Crucial Accountability (2004) tackles the often tricky issue of addressing broken promises and unmet expectations. The book shares tools and steps for holding friends, family, and colleagues accountable for their actions, and enabling them to fulfill commitments and meet future expectations.

• Managers fed up with missed deadlines
• Friends and partners frustrated by broken commitments
• Parents who want to teach their children accountability

Kerry Patterson is a communication, organizational behavior, and corporate training expert, and a co-founder of VitalSmarts, a leadership development company. 

Joseph Grenny is a leading social scientist and consultant in the field of business performance, and a co-founder of VitalSmarts. 

Ron McMillan is a social scientist, consultant, and speaker on the topics of corporate culture, organizational change, and interpersonal relationships. He’s a co-founder of the Covey Leadership Center and VitalSmarts.

Al Switzler is a business communication expert, consultant, and co-founder of VitalSmarts. He’s worked with hundreds of organizations and served on the faculty of several universities, including the University of Michigan and the University of Kentucky.

David Maxfield is a leading researcher in interpersonal skill development. He completed doctoral work at Stanford University, where he received the Dean’s Award for Innovative Industrial Education. 

Together, Patterson, Granny, McMillan, and Switzler are the co-authors of the New York Times best seller Crucial Conversations.