You’re About to Make a Terrible Mistake!  audiobook cover - How Biases Distort Decision-Making – and What You Can Do To Fight Them

You’re About to Make a Terrible Mistake!

How Biases Distort Decision-Making – and What You Can Do To Fight Them

Olivier Sibony

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Chapter Overview

Description

You’re About to Make a Terrible Mistake! (2020) deals with the negative but often predictable effects that cognitive biases have on high-stakes decisions. Far from claiming that biases can be eliminated altogether, it demonstrates how every decision is colored by bias and outlines specific techniques that’ll help you make more rational, fact-based business decisions.

Who Should Listen

  • Businesspeople who have to make frequent decisions
  • Anyone interested in business strategy and behavioral economics
  • Fans of Daniel Kahneman or Malcolm Gladwell

About the Authors

Olivier Sibony is a professor at HEC Paris and Oxford University. His research centers around minimizing the influence of cognitive biases on decision-making processes. In English, he has cowritten an article with Daniel Kahneman entitled “Before You Make That Big Decision.” He is also a coauthor of Cracked It! How to Solve Big Problems and Sell Solutions Like Top Strategy Consultants.