Thinking in New Boxes audiobook cover - A New Paradigm for Business Creativity

Thinking in New Boxes

A New Paradigm for Business Creativity

Luc de Brabandere and Alan Iny

3.9 / 5(50 ratings)

If You're Curious About These Questions...

You should listen to this audiobook

Listen to Thinking in New Boxes — Free Audiobook

Loading player...

Key Takeaways from Thinking in New Boxes

Thinking in New Boxes — Full Chapter Overview

Thinking in New Boxes Summary & Overview

Thinking in New Boxes (2013) takes a deep look into the mind in order to create a clear understanding of the creative process. It gives the reader tools to uncover, manipulate and even create the “boxes” we use to organize information, shape our perception of the world and ultimately enable innovation.

Who Should Listen to Thinking in New Boxes?

  • Entrepreneurs, managers, engineers and politicians
  • Anyone who wants to enhance their creativity

About the Author: Luc de Brabandere and Alan Iny

Luc de Brabandere is a research fellow and senior advisor at The Boston Consulting Group in Paris. He has written and co-authored 12 books, including The Forgotten Half of Change.

Senior specialist for creativity and scenario planning at The Boston Consulting Group in New York, Alan Iny has an MBA from Columbia Business School.

Can You Survive the AI Era?