Think Like a UX Researcher audiobook cover - How to Observe Users, Influence Design, and Shape Business Strategy

Think Like a UX Researcher

How to Observe Users, Influence Design, and Shape Business Strategy

David Travis, Philip Hodgson

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Chapter Overview

Description

Think Like a UX Researcher (2023) is a guide to user experience research. It provides strategies for planning, conducting, and analyzing UX research, while also offering insights on career development and team leadership in the field.

Who Should Listen

  • Students studying UX research and design
  • UX researchers looking to refine their methods
  • Product managers seeking to make data-driven decisions

About the Authors

David Travis, an ethnographic researcher and usability expert, has written three books on UX strategy and trained over 30,000 students through his courses. Philip Hodgson has more than 25 years of UX research experience and has influenced product design across various markets and industries worldwide. Both authors hold PhDs in experimental psychology.