The Ten Commandments for Business Failure audiobook cover - Avoid the Mistakes That Can Ruin Your Business

The Ten Commandments for Business Failure

Avoid the Mistakes That Can Ruin Your Business

Donald R. Keough

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The Ten Commandments for Business Failure Summary & Overview

The Ten Commandments for Business Failure (2011) is a light-hearted “how-not-to” business guide that illustrates how companies prosper – or falter. Packed with insights into the pitfalls even seasoned executives overlook, it offers a unique perspective on the art of business. 

Who Should Listen to The Ten Commandments for Business Failure?

  • Business leaders seeking insights on avoiding common pitfalls
  • Entrepreneurs interested in learning from past corporate failures
  • Executives aiming to improve decision-making and leadership skills

About the Author: Donald R. Keough

Donald Keough served as the president, chief operating officer, and a director of the Coca-Cola Company from 1981 to 1993. His extensive corporate experience includes roles on the boards of Berkshire Hathaway, McDonald’s, and The Washington Post Company. 

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