The Road Less Stupid

The Road Less Stupid: Advice from the Chairman of the Board (2018) is about avoiding the dumb mistakes that can sabotage businesses. The way to avoid these mistakes, which is usually more valuable than having smart ideas, is to think more and with more focus. Cunningham shows readers how to do this with his Thinking Time practice.

• Business leaders interested in minimizing risk and maximizing output
• Small business owners who are looking to take the next step
• Anyone struggling to find a solution to a recurring business problem

Keith J. Cunningham is an entrepreneur, international speaker, and the founder of his own Keys to the Vault Business School. He also runs a board of directors program, where he facilitates learning among various CEOs. Cunningham’s other books include Keys to the Vault: Lessons from the Pros on Raising Money and Igniting Your Business, and The Ultimate Blueprint for an Insanely Successful Business.