The New Front Page audiobook cover - New Media and the Rise of the Audience

The New Front Page

New Media and the Rise of the Audience

Tim Dunlop

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Chapter Overview

Description

The New Front Page (2013) explains how the advent of the internet radically changed the media landscape. Today, audiences are no longer a mere target for advertisers; they’re empowered customers and, more often than not, even a part of the editorial process itself.

Who Should Listen

  • Content marketers and bloggers
  • Journalists and freelance writers
  • News junkies

About the Authors

Tim Dunlop, a pioneer of political blogging in Australia, currently writes for The Drum. His websites, Blogocracy and The Road to Surfdom led him to be the first blogger in the nation to be hired by a major media organization. He also holds a PhD in political philosophy and communication and teaches at Melbourne University.