Scarcity Brain audiobook cover - Fix Your Craving Mindset and Rewire Your Habits to Thrive with Enough

Scarcity Brain

Fix Your Craving Mindset and Rewire Your Habits to Thrive with Enough

Michael Easter

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Chapter Overview

Description

Scarcity Brain (2023) reveals how our ancient scarcity mindset now backfires in a world of abundance. Michael Easter traveled the world consulting innovators on tactics to counter scarcity cues – from a Las Vegas slot machine designer detecting triggers to coffee-making monks finding happiness in alone time. By understanding our cravings, we can shake the worst habits and use what we have better for a more satisfying life.

Who Should Listen

  • People looking to break bad habits and addictions
  • Those interested in the science behind human behavior
  • Anyone seeking to take control of their life and live more fully

About the Authors

Michael Easter is a professor at the University of Nevada Las Vegas and the author of The Comfort Crisis. His work focuses on helping people live healthier and more productive lives by applying insights from modern science and human evolution.