Lagom

Lagom (2017) introduces the Swedish attitude toward life that embodies the principle of “not too little, not too much, just enough.” It explores how this approach contributes to happiness and well-being – as evidenced by Sweden’s high ranking in the World Happiness Report – by being deeply rooted in community and responsibility. 

• Busy professionals seeking balance
• Environmentalists aiming for sustainable living practices
• Community organizers needing to foster social bonds

Linnea Dunne is a writer and editor. In addition to writing Lagom and Good Mornings, her work has been featured in the Irish Times, the Guardian, and the Irish Independent. Dunne is the founder of copy agency Clearly Nordic, which helps Nordic brands communicate effectively in English​.