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Chapter Overview
Chapter 1: AudiobookHub Recommendation
Chapter 2: Don’t mistake strategy for lofty goals, mere visions, or slogans.
Chapter 3: Every effective strategy rests on same core: a diagnosis, a guiding policy, and a set of coherent actions.
Chapter 4: A solid strategy requires you to choose and commit firmly to one specific direction forward.
Chapter 5: In order to profit from your strategy, you must ensure it delivers meaningful leverage over competing rivals in markets.
Chapter 6: Strike the right balance of resources and actions for your specific situation today.
Chapter 7: Leverage shifting business dynamics to seize the high ground within your market and sustain an advantaged position.
Chapter 8: A strong strategy boosts competitive advantage by constraining rivals’ options and maximizing resources you already command.
Chapter 9: Treat strategy like science: develop a strategic hypothesis, test it, then refine ideas as you learn.
Chapter 10: Prevent fatal errors by adopting an outside perspective and learning from others’ past failures in similar situations too.
Description
Good Strategy, Bad Strategy dissects good strategies by using historical examples from a variety of fields, and offers insight into developing our own effective strategies through practical advice and a solid blueprint.
This is a Blinkist staff pick
“My boss kept asking me, “Emily, what’s your strategy?” and I kept coming up empty (#truestory). This title is a smart start to wrapping your head around what it means to build an effective strategy and do good work to reach your goals.”
– Emily, Community & Engagement Marketing at Blinkist
Who Should Listen
- Anyone interested in the different ways in which strategy can be applied to different fields
- Anyone who has to make solid strategic decisions
- Anyone interested in the history of business strategy