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Chapter Overview
Chapter 1: AudiobookHub Recommendation
Chapter 2: Firms must innovate to sustain growth, but every disruption inevitably creates widespread ripple effects across markets.
Chapter 3: Incumbent firms can rival disruptive startups by establishing four distinct zones of management.
Chapter 4: The performance zone must yield to the incubation zone, except during significant periods of business disruption.
Chapter 5: The productivity zone ensures all systems remain efficient and programs effective during a disruption.
Chapter 6: The incubation zone helps you choose disruptive products and take them to market.
Chapter 7: The transformation zone activates during market disruptions, the ultimate proving ground for a CEO.
Chapter 8: Put your four zones of management in place with foresight and careful planning.
Chapter 9: Tech giant Microsoft employs the four zones of management to fight disruption successfully.
Description
Zone to Win (2015) is the ultimate guide to organizing your company to compete effectively in an age of disruption. These blinks will show you how to keep up with constant market innovation while creating lucrative disruptions of your own.
Who Should Listen
- Established CEOs concerned about the disruptive effects of start-ups
- Start-ups looking to take on market leaders
- Business leaders seeking high-efficiency management models