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Chapter Overview
Chapter 1: AudiobookHub Recommendation
Chapter 2: Simplicity isn’t just being simple — it’s about conveying the impression of simplicity to others.
Chapter 3: Every great company has a core mission that clearly defines it.
Chapter 4: A robust company culture helps unite and simplify.
Chapter 5: A company’s CEO is vital to achieving simplicity.
Chapter 6: Hiring the right team is the key to a strong and streamlined company.
Chapter 7: A strong, coherent brand is key for simplicity.
Chapter 8: Simplicity can inspire deep, genuine love and admiration for a company.
Chapter 9: Many great business leaders trust intuition.
Description
Think Simple (2020) shows us how simplicity is the key to successful businesses, from Hyundai to Whole Foods. Here, Apple insider Ken Segall teaches us how to combat complexity and focus on what really matters in a winning organization.
Who Should Listen
- Business leaders looking to simplify their complex organizations
- Start-up entrepreneurs who want to preserve their initial simplicity
- Anyone interested in Apple’s business philosophy