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Chapter Overview
Chapter 1: AudiobookHub Recommendation
Chapter 2: Subscription services are increasingly central to today's modern business landscape.
Chapter 3: Subscription models make your business more valuable and easier to run.
Chapter 4: If you work in e-commerce, consider consumables or surprise-box models for growth.
Chapter 5: To build a community, provide networks that people can actively use every day.
Chapter 6: If you focus on easing clients’ lives, keep it simple and deliver peace of mind as a priority.
Chapter 7: If you sell content, use memberships and all-you-can-eat libraries.
Chapter 8: Use subscriptions to give elite customers priority access.
Chapter 9: You must learn a new set of metrics for subscriptions today.
Chapter 10: Use tactics to persuade potential customers who may be reluctant to subscribe initially.
Description
From groceries to ski-slope access to MP3s – today all kinds of businesses operate by subscription, and everyone from giants like Amazon to small local firms are benefitting. The Automatic Customer breaks down the multiple models you can use to tap into the power of subscriptions, explains how to measure your new success, and gives you tips on keeping up the good work.
Who Should Listen
- Entrepreneurs and anyone interested in business
- Anyone interested in implementing a subscription service
- Anyone who wants to understand the subscription economy