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Chapter Overview
Chapter 1: AudiobookHub Recommendation
Chapter 2: Passion alone won’t ensure business success; you also truly need customers and the right skills.
Chapter 3: Grasp your customers’ deepest needs and shape your offering accordingly.
Chapter 4: Be creative with your marketing, and clearly highlight the benefits your product truly delivers.
Chapter 5: Successful launches depend on careful preparation and creating a sense of urgency.
Chapter 6: A business must make money, so stay firmly focused on your costs and income.
Chapter 7: Get paid more than once, price your product boldly, and use small tweaks to make a major impact on profits.
Chapter 8: Make your business as large as you want: stay small or grow by bringing in new people.
Chapter 9: Keep plans simple so you can focus on taking action.
Description
The $100 Startup is a guide for people who want to leave their nine-to-five jobs to start their own business. Drawing from case studies of 50 entrepreneurs who have started microbusinesses with $100 or less, Guillebeau gives advice and tools on how to successfully define and sell a product, as well as how to grow your business from there.
Who Should Listen
- Anyone who has ever thought of starting their own company
- Anyone interested in successful small-business ideas
- Anyone who wants to grow their microbusiness and increase their income