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Chapter Overview
Chapter 1: AudiobookHub Recommendation
Chapter 2: Preparation is vital for scaling successfully.
Chapter 3: Crowdfunding your company's growth can be highly beneficial.
Chapter 4: Scaling needn’t damage your company's culture at all.
Chapter 5: Shape your marketing around actual human beings.
Chapter 6: Sell with honesty and a spirit of true curiosity.
Chapter 7: Make certain your company is well-staffed and structurally sound.
Description
Scale for Success (2021) is a guide to turning your small business into a far bigger and more successful enterprise than it is today. From crowdfunding to job descriptions, it covers the ins and outs – and highs and lows – of scaling up any firm.
Who Should Listen
- Entrepreneurs trying to break into the big league
- Anyone working at a small business or early-stage start-up
- Veteran businesspeople interested in mentoring small business owners