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Chapter Overview
Chapter 1: AudiobookHub Recommendation
Chapter 2: The crucial business metric you've likely never heard about
Chapter 3: Apply easy methods to increase your ideaflow
Chapter 4: Brainstorm smarter
Chapter 5: Iterate as many ideas as feasible
Chapter 6: Create experiments that work
Description
Ideaflow (2022) introduces the concept of ideaflow – the rate at which original ideas can be generated – as a key business metric. It also shares practical strategies for optimizing ideaflow at the personal and professional level.
Who Should Listen
Frustrated creatives who can’t seem to get their ideas flowing
Busy professionals who just don’t have time to be creative
Founders and CEOs seeking tools to drive corporate innovation
About the Authors
Jeremy Utley is a former investment analyst and management consultant, who now advises CEOs and founders on creativity, ideation, and innovation. He is an adjunct professor at Stanford University.
Perry Klebahn is an entrepreneur and professor, and co-founding member of Stanford's d.school, which teaches courses on design and innovation. For entrepreneurial ventures, he is most well known for being the founder of Atlas Snow-Shoe Company.