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Chapter Overview
Chapter 1: AudiobookHub Recommendation
Chapter 2: You won’t build a thriving business until you grasp why you’re in business.
Chapter 3: Understanding core business basics can help you avoid common pitfalls.
Chapter 4: Pinpoint your ideal customer and learn what they truly, honestly think about your business.
Chapter 5: Consistent, values-driven branding is crucial to the success of your business.
Chapter 6: Earn a profit by applying the right pricing strategy.
Chapter 7: Place your customers’ needs at the center of your business from the very start.
Chapter 8: Find the right person to help with your venture.
Description
Founded After 40 (2017) examines the opportunities and challenges that present themselves to the later-life entrepreneur. Packed with practical advice and illuminating examples, these blinks are an essential guide to starting a thriving business at any age.
Who Should Listen
- Mid-lifers seeking new horizons
- New entrepreneurs looking for advice
- Small-business owners wanting a fresh perspective