
Competitive strategy can sound like a cold, analytical topic, but at its heart it’s simply a way of noticing what shapes a business’s chances to thrive—especially the structure of the industry, the pressures of rivalry, and the choices leaders make about how to compete.
In this audio summary, we explore Porter’s essential ideas: why strategy is always present, how new entrants and substitutes change the playing field, the three “generic” strategies companies tend to choose from, and how to read competitors with more clarity. We also look at special situations—fragmented markets, emerging industries, and industries in decline—so the listener can think more calmly and concretely about what fits their context.