Coaching for Performance

Coaching for Performance (2009) is the foundational text which launched the multimillion-dollar business coaching industry. The 25th anniversary edition brings new life to the hallmark GROW model, and revisits the methods after a quarter-century of learning in performance coaching. It’s essential for leaders and coaches globally.

• Leaders looking for inspiration
• Coaches who want to understand the performance coaching method
• Anyone looking to improve the performance of their team

Sir John Whitmore pioneered the performance coaching industry after recognizing how valuable his coaching methods could be beyond the sports arena. After retiring from professional racecar driving, he spent years developing the “performance coaching” method, eventually starting Performance Consultants – the first leadership and business coaching consultants. He developed the GROW method of coaching and launched the coaching industry as we know it. He died in 2017, a few months after the 25th edition was completed.