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Chapter Overview
Chapter 1: AudiobookHub Recommendation
Chapter 2: Business Basics
Chapter 3: Understanding pricing
Chapter 4: Grasping value
Chapter 5: Using scarcity and urgency
Chapter 6: Using bonuses and guarantees
Description
$100M Offers (2021) is a guide to creating Grand Slam Offers – big-ticket products or services that sell themselves. By breaking down the psychology of pricing and perceived value, Alex Hormozi teaches readers how to differentiate and optimize their offer until it’s irresistible.
Who Should Listen
- Those launching their first business
- Serial entrepreneurs
- People working in sales or marketing. B