💡Did you know that the way most salespeople tell their company story actually pushes prospects away instead of drawing them in?
💡Have you ever wondered why even the most experienced professionals struggle to land new business while others seem to do it effortlessly?
💡What's the secret to building a high-performance sales process that consistently turns cold leads into loyal clients?
Listen to New Sales. Simplified. — Free Audiobook
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Key Takeaways from New Sales. Simplified.
✓Discover why excellent relationship managers often fail at acquiring new business and how to cultivate the proactive attitude required to succeed.
✓Master a proven, three-part sales framework inspired by military strategy: select your targets, deploy your weapons, and execute your attack.
✓Learn how to strategically identify prospects by creating a finite, workable one-page list that mirrors your absolute best customers.
✓Find out how to segment your target accounts into strategic categories to maximize your focus, while safely reserving space for a few game-changing dream clients.
✓Understand why a client-centric sales story is your most important weapon and how to craft a narrative focused on the value you deliver rather than your own company.
New Sales. Simplified. — Full Chapter Overview
Chapter 1: Recommendation
Chapter 2: Verify your behavior, attitude, and attributes align with those required for new business selling success.
Chapter 3: First, choose your targets, then deploy your weapons, and finally attack!
Chapter 4: Choosing your targets is crucial to your success.
Chapter 5: Your sales story is the single most important weapon you have.
Chapter 6: Don’t use a sales voice on the phone, and prepare for a successful meeting.
Chapter 7: Follow a clear structure when you visit your customers.
Chapter 8: Avoid triggering your clients’ defense shields, and remember to sell, not present.
Chapter 9: For a successful attack, block out time for prospecting, and keep your sales pipeline balanced.
New Sales. Simplified. Summary & Overview
New Sales. Simplified. (2012) is a guide for those charged with finding new business. It takes a look at the fundamentals and offers actionable advice and techniques to the aspiring new business salesperson.
Who Should Listen to New Sales. Simplified.?
New business sales executives
Sales managers
Account managers and veteran salespeople looking to refresh their skills
About the Author: Mike Weinberg
Mike Weinberg is a specialist in new business development and sales management. He’s not only a best-selling author, but also a consultant, coach, and speaker. Named as a Top Sales Influencer by Forbes and OpenView Labs, before setting up his consulting practice he was the top producer for three different companies.