Emotion by Design audiobook cover - Creative Leadership Lessons from a Lifetime at Nike

Emotion by Design

Creative Leadership Lessons from a Lifetime at Nike

Greg Hoffman

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Marketing & SalesEntrepreneurshipManagement & Leadership

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Chapter Overview

Description

Emotion by Design (2022) explores the creative philosophies that can differentiate your brand from the rest. It features lessons and stories from the author’s design and marketing experience at Nike.   

Who Should Listen

  • Business owners and leaders
  • Brand marketers
  • Anyone interested in marketing and design

About the Authors

Greg Hoffman is the founder of Modern Arena, which provides business advice to large brands, startups, and nonprofits. He is also the former Chief Marketing Officer at Nike, where he also held other design and marketing roles for almost 30 years.