Adaptability audiobook cover - The Art of Winning in an Age of Uncertainty

Adaptability

The Art of Winning in an Age of Uncertainty

Max McKeown

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Adaptability — Full Chapter Overview

Adaptability Summary & Overview

Adaptability (2012) examines a skill that’s becoming ever more important in today’s fast-paced and highly fickle business environment: the ability to adapt. It’s what makes the difference between successful innovators who go on to thrive and stick-in-the-muds who struggle to survive – or simply go under. Packed with illuminating portraits of both, these blinks analyze adaptability in action everywhere from the golf course to the battlefield and the boardroom.

Who Should Listen to Adaptability?

  • Entrepreneurs and self-starters
  • Managers and strategists
  • Marketplace Machiavellis

About the Author: Max McKeown

Max McKeown is a consultant who’s worked with some of the world’s biggest firms, including Microsoft, Virgin, Sony, and Vodafone. When he’s not helping business leaders fine-tune their strategic planning, you’ll find McKeown on the lecture circuit giving talks on innovation, creating engagement, and securing a competitive advantage. His previous books include The Truth About Innovation (2008) and The Strategy Bank (2012).

 

© Max McKeown, 2012. This Summary of Adaptability is published by arrangement with Kogan Page.

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