The Power of Habit audiobook cover - Why We Do What We Do in Life and Business

The Power of Habit

Why We Do What We Do in Life and Business

Charles Duhigg

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Key Takeaways from The Power of Habit

Learning Tools

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Mind Map

The Power of Habit
The Anatomy of Habits
Neurological Basis
The Habit Loop
The Role of Craving
How to Change Habits
The Golden Rule
The Power of Belief
Personal Responsibility
Keystone Habits & Willpower
Keystone Habits
Willpower as a Muscle
Pre-planning
Organizational & Consumer Habits
Workplace Dynamics
Marketing Tactics
Habits in Social Movements
Stages of a Movement

Quiz — Test Your Understanding

Question 1 of 10
What is the primary evolutionary purpose of the brain turning sequences of actions into automatic routines (chunking)?

The Power of Habit — Full Chapter Overview

The Power of Habit Summary & Overview

The Power of Habit (2012) explains what an important role habits play in our lives, whether they’re good ones, like brushing our teeth and exercising, or bad ones, like smoking. Filled with research-based findings and engaging anecdotes, The Power of Habit not only explains exactly how habits are formed, it provides easy tips for changing habits, both on an individual and an organizational level.

Who Should Listen to The Power of Habit?

  • People striving to form good habits, like exercising regularly, or kick bad ones, like eating fast food
  • Anyone interested in how our tendency to form habits is manipulated by companies
  • Anyone who wants to implement new routines in their organizations

About the Author: Charles Duhigg

Charles Duhigg is a Pulitzer Prize-nominated investigative reporter who writes for the New York Times. He has won numerous awards for his work and has appeared on TV shows such as Frontline and The NewsHour with Jim Lehrer.

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