The Worst Business Model in the World audiobook cover - A New Kind of Guide for a New Kind of Entrepreneur

The Worst Business Model in the World

A New Kind of Guide for a New Kind of Entrepreneur

Danny Schuman

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Entrepreneurship

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The Worst Business Model in the World
The UDOT Model+
Pricing & Self-Worth+
Trust & Community+
Client Relationships+
Efficiency Tactics+
Creativity & Growth+
Support System+

Quiz — Test Your Understanding

Question 1 of 7
What does the 'UDOT' (Us Doing Our Thing) entrepreneurship model primarily prioritize?
  • A. Maximizing profit and eliminating all financial risk from the business.
  • B. Perfecting the logistical and technical foundations of a company before launching.
  • C. Experiencing personal freedom, flexibility, and living in the moment.
  • D. Scaling a business rapidly to sell it to a larger corporate entity.
Question 2 of 7
According to the book, what is a recommended rule of thumb for entrepreneurs when deciding how much to charge a client?
  • A. Find out what competitors charge and offer a 10% discount.
  • B. Determine what you think a fair price would be and double it.
  • C. Charge a low introductory rate to build a portfolio before raising prices.
  • D. Ask the client for their budget and match it exactly.
Question 3 of 7
How does the author suggest entrepreneurs deal with self-doubt and the trap of feeling sorry for themselves?
  • A. By reminding themselves of a past project where they were hugely successful.
  • B. By lowering their prices temporarily to guarantee immediate work.
  • C. By taking a mandatory week-off to reset their mental health.
  • D. By switching to a completely different industry or niche.
Question 4 of 7
What proactive approach does the author recommend when you experience financial insecurity and run out of work?
  • A. Quietly pivot your business model without alerting your competitors.
  • B. Take on a part-time corporate job to hide your financial struggles.
  • C. Stop sharing your ideas so others don't steal your remaining intellectual property.
  • D. Be vocal and tell everyone you know about your situation to uncover new opportunities.
Question 5 of 7
Why does the author advocate spending only five or ten minutes preparing for a meeting with a prospective client?
  • A. It demonstrates to the client that your time is highly valuable and scarce.
  • B. It allows you to enter the meeting with an open mind and practice active listening.
  • C. It prevents you from giving away free consulting advice before a contract is signed.
  • D. It forces the client to take the lead and pitch their business to you.
Question 6 of 7
According to the text, how should a UDOT entrepreneur view the experience of discomfort?
  • A. As a sign that they have chosen the wrong business niche.
  • B. As an indicator that they are overcharging their clients.
  • C. As an essential sign of personal and professional growth.
  • D. As a warning to immediately scale back their business operations.
Question 7 of 7
In the final actionable advice, why does the author recommend finding a 'positivity buddy' rather than an 'accountability buddy'?
  • A. Accountability buddies often charge high consulting fees.
  • B. Accountability buddies focus too much on financial metrics rather than creative output.
  • C. Accountability buddies can make the process painful by constantly reminding you of your failures.
  • D. Positivity buddies are more likely to invest financially in your business.

The Worst Business Model in the World — Full Chapter Overview

The Worst Business Model in the World Summary & Overview

The Worst Business Model in the World (2018) takes a look at a business model that seems like a nightmare on paper but works like a dream in the real world. Traditionalists might call it anarchic but, as the go-getters putting it into practice know, there’s nothing wrong with a bit of creative chaos, especially if it helps you do more of what you love and less of what you hate.

Who Should Listen to The Worst Business Model in the World?

  • Entrepreneurs or people thinking about becoming one
  • Start-up enthusiasts
  • Freelancers

About the Author: Danny Schuman

Danny Schuman is a writer and marketer who embarked on his path as a self-starting entrepreneur after realizing he wanted to spend more time being creative and less time battling bureaucracy. He founded Twist, a marketing-consultancy start-up, in 2009. Almost a decade later, the company is still going strong. When he’s not taking care of things there, you can find Schuman speaking about and running workshops on his insights at businesses, incubators, and co-working spaces.

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