The Suggestible Brain audiobook cover - The Science and Magic of How We Make Up Our Minds

The Suggestible Brain

The Science and Magic of How We Make Up Our Minds

Amir Raz

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The Suggestible Brain
Core Concepts+
Evolutionary Roots+
Health & Physiology+
Memory Manipulation+
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Quiz — Test Your Understanding

Question 1 of 6
According to the text, what is the primary distinction between suggestion and suggestibility?
  • A. Suggestion is a type of communication designed to influence, while suggestibility is the predisposition to accept and act on it.
  • B. Suggestion is a biological reflex, whereas suggestibility is a learned psychological trait developed over time.
  • C. Suggestion only affects those who are highly gullible, while suggestibility is a universal human trait.
  • D. Suggestion involves internal self-reflection, while suggestibility relies entirely on external environmental factors.
Question 2 of 6
When are individuals generally most open to suggestion and suggestibility?
  • A. When they have established a highly rigid and predictable daily routine.
  • B. During times of personal change, transition, or emotional vulnerability.
  • C. When they are entirely isolated from group settings and peers.
  • D. During periods of intense skepticism and critical analysis.
Question 3 of 6
How did suggestibility contribute to the effectiveness of Australian Aboriginal songlines?
  • A. It triggered a placebo effect that physically enhanced the stamina of Indigenous Australians during long travels.
  • B. It helped groups develop a rigid skepticism toward outsiders, protecting their hidden water sources.
  • C. It forced younger generations to strictly obey the elders without questioning the navigational routes.
  • D. It allowed listeners to absorb and vividly imagine ancestral journeys, reinforcing memory through emotional and sensory engagement.
Question 4 of 6
What surprising physiological result was observed in the Stanford University milkshake study?
  • A. Participants drinking the milkshake labeled 'decadent' experienced a measurable drop in ghrelin, the hunger hormone.
  • B. Participants drinking the milkshake labeled 'healthy' experienced a sudden spike in endorphins and dopamine.
  • C. The labels altered participants' psychological perception of fullness, but had no measurable effect on their actual hormones.
  • D. Both groups absorbed the calories differently based on the label, permanently altering their metabolic rate.
Question 5 of 6
How do 'push polls' utilize the malleability of memory in the context of political campaigns?
  • A. They repeatedly ask voters to recall their past voting history, subtly changing their political affiliation over time.
  • B. They introduce negative or misleading information disguised as questions, planting seeds of doubt that voters may later remember as facts.
  • C. They use aggressive language to intimidate voters into forgetting the actual policies of opposing candidates.
  • D. They rely on mass psychogenic illness to spread viral panic about a candidate's health or background.
Question 6 of 6
What did Solomon Asch's 1950s experiments reveal about human behavior in group settings?
  • A. Individuals with low suggestibility are completely immune to the expectations and pressures of a group.
  • B. Group settings naturally decrease suggestibility because individuals become defensive of their own unique viewpoints.
  • C. A large majority of people will conform to a blatantly wrong answer simply to avoid standing out or risking ridicule.
  • D. People are more likely to develop physical tics and vocal outbursts when exposed to group stress.

The Suggestible Brain — Full Chapter Overview

The Suggestible Brain Summary & Overview

The Suggestible Brain (2024) explores how the power of suggestion can shape our perceptions, beliefs, and physiology. In a wide ranging analysis that touches on human evolution, the placebo effect, the Salem Witch trials and more, it persuasively makes the case that suggestion is among humankind’s most powerful tools of influence. 

Who Should Listen to The Suggestible Brain?

  • Psychologists who want to understand how suggestion impacts mental health
  • Healthcare professionals fascinated by the mind-body connection
  • Anyone who wants to use the power of suggestion to their advantage

About the Author: Amir Raz

Dr. Amir Raz is a leading neuroscientist and psychologist known for his groundbreaking work on the science of suggestion, placebo effects, and mind-brain interactions. A professor and former magician, Raz combines his expertise in cognitive neuroscience with a deep interest in the psychological mechanisms that make humans susceptible to influence.

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