Negotiation Made Simple audiobook cover - A Practical Guide for Making Strategic Decisions, Finding Solutions, and Delivering the Best Deal

Negotiation Made Simple

A Practical Guide for Making Strategic Decisions, Finding Solutions, and Delivering the Best Deal

John Lowry

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Negotiation Made Simple
Cultivate Self-Awareness+
Balance Collaboration & Competition+
Master the First Move+
Unleash Empathy & Creativity+
The Art of Win-Win+

Quiz — Test Your Understanding

Question 1 of 5
According to the book, what is considered an aspiring negotiator's 'secret weapon' and the first skill they must master?
  • A. A highly extroverted personality.
  • B. The ability to look inward and understand oneself.
  • C. A strong, uncompromising point of view.
  • D. The capacity to read the other party's body language.
Question 2 of 5
What strategy does the author suggest to successfully shift a negotiation from competition to collaboration?
  • A. Focus on the other party's initial positions rather than their background.
  • B. Withhold all information to maintain a competitive edge.
  • C. Focus on underlying interests rather than fixed positions.
  • D. Treat the negotiation as a battle rather than a dance.
Question 3 of 5
Which of the following best describes the author's view on making the 'first move' in a negotiation?
  • A. The first move is strictly about making the initial financial offer to anchor the price.
  • B. You should always wait for the other party to make the first move to gather information.
  • C. The first move encompasses how you enter the room, the questions you ask, and the atmosphere you create.
  • D. Making the first move is generally a sign of weakness and should be avoided if possible.
Question 4 of 5
How does the book recommend using empathy to enhance creative problem-solving in a negotiation?
  • A. By using the other person's emotional vulnerabilities to gain leverage for your own goals.
  • B. By stepping into the other person's shoes to understand their constraints, which reveals new possibilities for agreement.
  • C. By mirroring the other party's body language until they agree to your initial terms.
  • D. By focusing entirely on company policies to ensure fairness and remove emotion from the discussion.
Question 5 of 5
What metaphor does the author use to describe the goal of a 'win-win' negotiation?
  • A. Dividing a pie fairly so everyone gets an equal slice.
  • B. Playing a game of chess where both players settle for a draw.
  • C. Baking a cake to create more value for everyone involved.
  • D. Running a relay race where both parties cross the finish line together.

Negotiation Made Simple — Full Chapter Overview

Negotiation Made Simple Summary & Overview

Negotiation Made Simple (2024) is a practical guide to mastering the art of negotiation in both professional and personal contexts. The book outlines five essential skills that anyone can develop to become a more effective negotiator, transforming everyday interactions into opportunities for mutual benefit and long-term success.. 

Who Should Listen to Negotiation Made Simple?

  • Business professionals negotiating deals, contracts, and partnerships
  • Parents and partners dealing with conflict-resolution and decision-making
  • Anyone navigating complex stakeholder interests and building consensus

About the Author: John Lowry

John Lowry is a renowned expert in negotiation, serving as a lawyer, business consultant, and educator. He teaches negotiation at Pepperdine University's School of Law and Vanderbilt University, and is the president of Thrivence, a management consulting firm. Lowry's expertise has been recognized through his selection for Harvard Business School's Young American Leaders Program and his service as a California State Assembly fellow.

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