What will I learn about: cultivate unshakeable self-confidence and use positive mantras to visualize your wildest dreams into reality?

Learn how to cultivate unshakeable self-confidence and use positive mantras to visualize your wildest dreams into reality.

What will I learn about: the strategy of speaking your goals into existence by using social media to broadcast your ambitions as if they have already happened?

Master the strategy of speaking your goals into existence by using social media to broadcast your ambitions as if they have already happened.

What will I learn about: why you should ignore external metrics of success and find ultimate satisfaction in the simple act of doing what you love?

Discover why you should ignore external metrics of success and find ultimate satisfaction in the simple act of doing what you love.

What will I learn about: the critical importance of muting cynical voices and surrounding yourself with a supportive network that continually pushes you forward?

Understand the critical importance of muting cynical voices and surrounding yourself with a supportive network that continually pushes you forward.

What will I learn about: how to combine relentless, behind-the-scenes hard work with unwavering positive thinking to push through the toughest times in your creative journey?

Find out how to combine relentless, behind-the-scenes hard work with unwavering positive thinking to push through the toughest times in your creative journey.

IT'S ALL IN YOUR HEAD

Get out of your way

Russ

★ 3.9 / 5(96 ratings)

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Categories:

Biography & Memoir Motivation & Inspiration

If You're Curious About These Questions...

You should listen to this audiobook

💡Have you ever wondered how a 17-year-old could be so certain of his future fame that he actually manifested it into reality against all odds?
💡What if the secret to your big breakthrough isn't just talent, but the specific mindset required to push through 80 songs before anyone even notices?
💡Are you curious about the motivational techniques one of the world's most prolific rappers used to build a massive career entirely on his own terms?

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Key Takeaways from IT'S ALL IN YOUR HEAD

✓Learn how to cultivate unshakeable self-confidence and use positive mantras to visualize your wildest dreams into reality.
✓Master the strategy of speaking your goals into existence by using social media to broadcast your ambitions as if they have already happened.
✓Discover why you should ignore external metrics of success and find ultimate satisfaction in the simple act of doing what you love.
✓Understand the critical importance of muting cynical voices and surrounding yourself with a supportive network that continually pushes you forward.
✓Find out how to combine relentless, behind-the-scenes hard work with unwavering positive thinking to push through the toughest times in your creative journey.

Learning Tools

Reinforce what you learned from IT'S ALL IN YOUR HEAD

Mind Map

IT'S ALL IN YOUR HEAD

Unshakeable Mindset+

Execution & Strategy+

Self-Sufficiency+

Support Systems+

Resilience & Growth+

Quiz — Test Your Understanding

Question 1 of 8

How did Russ utilize social media, specifically Twitter, to manifest his success before he was famous?

A. He asked his followers to crowdfund his music production.
B. He broadcasted his dreams as if they were already his reality.
C. He constantly asked famous artists to collaborate with him.
D. He posted negative reviews of mainstream artists to gain attention.

Question 2 of 8

What did Russ's experience of playing to a crowd of only 40 people in Tampa, Florida teach him?

A. That he needed to spend more money on local marketing and PR.
B. That external measures of success don't matter if you are doing what you love.
C. That touring in small cities was a waste of his time and resources.
D. That he should change his musical style to appeal to a broader audience.

Question 3 of 8

How did Russ overcome his initial self-doubt about his ability to rap?

A. He took professional vocal lessons for several months.
B. His brother encouraged him to snap out of it and just go for it.
C. He used auto-tune software to completely alter his voice.
D. A record label executive told him he had a highly unique sound.

Question 4 of 8

What specific release strategy did Russ use on TuneCore to exponentially increase his monthly earnings?

A. He released a massive 80-song compilation album all at once.
B. He only released his music on physical vinyl and cassettes.
C. He released 'one-song albums' every week for six months.
D. He made his music exclusively available to premium subscribers.

Question 5 of 8

Why did Russ choose to turn down offers from record companies in 2014 despite earning only $200 a month?

A. He wanted to maintain complete autonomy and control over his career.
B. The record companies wanted him to change his stage name.
C. He was waiting for an offer from a specific major hip-hop label.
D. The contracts required him to relocate to Los Angeles permanently.

Question 6 of 8

What motivated Russ to teach himself how to mix his own music?

A. He lost a bet with his best friend Bugus.
B. He could no longer afford the hourly rates of professional studios.
C. The professional mixer he hired couldn't capture the exact sound he wanted.
D. His record label mandated that he submit fully mixed tracks.

Question 7 of 8

How did Russ respond to the depression and public ridicule he faced after failing to win the 10 Grammys he predicted?

A. He wrote a diss track targeting his biggest critics and the Grammy committee.
B. He took a sabbatical from social media and public life to reconnect with himself.
C. He hired a PR firm to completely rebrand his public image.
D. He permanently deleted all his social media accounts and quit touring forever.

Question 8 of 8

According to the book's actionable advice, why should you 'not be afraid to be a beginner' and take creative risks?

A. Because audiences prefer artists who are unpolished and amateur.
B. Because trying new things, like playing an unfamiliar instrument, can lead to creative breakthroughs.
C. Because it forces critics to lower their expectations of your work.
D. Because it is the fastest way to go viral on social media platforms.

IT'S ALL IN YOUR HEAD — Full Chapter Overview

1Recommendation
21 — Unshakeable self-confidence was essential to Russ achieving his dreams.
32 — Forget external measures of success. Russ’s journey shows the importance of focusing on what you love.
43 — Support from the people around him helped Russ get through the hard times.
54 — Russ combined positive thinking and hard work to reach his musical goals.
65 — Russ’s key to success was self-sufficiency and learning new skills.
76 — A breakdown helped Russ focus on what truly mattered.
87 — Final summary

IT'S ALL IN YOUR HEAD Summary & Overview

In It’s All In Your Head (2019), the prolific composer, producer, and performer Russ describes his remarkable musical journey. At age 17 he became convinced that he was destined to be a famous musician. Six years and 80 songs later, he finally broke through to the big time. In these blinks, Russ shares the motivational techniques he used to achieve success against enormous odds.

Who Should Listen to IT'S ALL IN YOUR HEAD?

Aspiring artists looking for inspiration about how to build a career on their own terms
Hip-hop lovers interested in the backstory of one of the most prolific rappers of our time
Anyone who needs a bit of motivation to take a creative risk

About the Author: Russ

Russell Vitale (stagename Russ) is an American musician, composer, and producer. His twelfth album Where Is the Wolf sold over one million copies, and his hit songs have had hundreds of millions of views on YouTube. In 2017, Russ got signed by a record label for the first time, netting a lucrative deal with Columbia Records that would allow him to keep the rights to his own catalog of songs. It’s All In Your Head (2019) is his first book.

IT'S ALL IN YOUR HEAD

If You're Curious About These Questions...

Listen to IT'S ALL IN YOUR HEAD — Free Audiobook

Key Takeaways from IT'S ALL IN YOUR HEAD

Learning Tools

Mind Map

Quiz — Test Your Understanding

IT'S ALL IN YOUR HEAD — Full Chapter Overview

IT'S ALL IN YOUR HEAD Summary & Overview

Who Should Listen to IT'S ALL IN YOUR HEAD?

About the Author: Russ

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