How to Prepare a Business Plan audiobook cover - Your Guide to Creating an Excellent Strategy, Forecasting Your Finances and Producing a Persuasive Plan

How to Prepare a Business Plan

Your Guide to Creating an Excellent Strategy, Forecasting Your Finances and Producing a Persuasive Plan

Edward Blackwell

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How to Prepare a Business Plan
Purpose & Value+
Core Ingredients+
Financial Planning (Cash Flow)+
Industry-Specific Requirements+
Digital Strategy+
Borrowing Strategy+
Writing Style & Presentation+

Quiz — Test Your Understanding

Question 1 of 7
What section of the business plan should you assume will make the biggest impact on potential investors?
  • A. The opening statement detailing the exact funds required
  • B. The analysis of the target market
  • C. The founder's personal achievements and training
  • D. The detailed description of the product's unique benefits
Question 2 of 7
According to the text, what is a highly recommended practice regarding your cash flow forecast after successfully securing funding?
  • A. Discard it since its primary purpose of securing the loan has been fulfilled
  • B. Submit it to the local tax authority to establish your business baseline
  • C. Share it publicly with your customers to build financial transparency
  • D. Use it to regularly compare your planned finances against what actually transpires
Question 3 of 7
Because bank managers generally understand the basics of retail, retail business plans should dedicate the freed-up explanation space to focusing heavily on:
  • A. The technical specifications of the store's shelving and layout
  • B. The local market, footfall, and the store's specific buying policy
  • C. The complex scientific jargon behind the products being sold
  • D. The historical evolution of the retail industry in their country
Question 4 of 7
When addressing your online presence in a business plan, what does the website's 'bounce rate' refer to?
  • A. The percentage of visitors who instantly click away from the website
  • B. The proportion of website visitors who end up buying something
  • C. The number of repeat visitors a website receives each month
  • D. The speed at which a webpage loads for a new visitor
Question 5 of 7
Why would a basic overdraft be a better borrowing choice than a long-term loan for a new plumbing business?
  • A. Overdrafts allow the business to hire a large team of workers immediately
  • B. Long-term loans require a lengthy holiday period that plumbers do not qualify for
  • C. Plumbers are usually paid quickly in cash, so they would unnecessarily pay interest on a long-term loan when no longer in debt
  • D. Banks typically refuse to offer long-term loans to service-based businesses
Question 6 of 7
How should an entrepreneur determine the appropriate length and level of detail for their business plan?
  • A. By matching it to the word count of successful plans in their specific industry
  • B. By using a standard 50-page template regardless of the business type
  • C. By writing as much as possible to prove their unwavering dedication to the new venture
  • D. By considering the amount of money they are asking for; larger loans require more detailed strategy
Question 7 of 7
If a business plan is being written to expand an existing business rather than start a new one, what operational area requires extra attention?
  • A. The potential need for a different management structure and additional managers
  • B. The complete rebranding of the company's logo and website design
  • C. The legal process of changing the business's name
  • D. The transition from a basic overdraft to a high-interest credit card

How to Prepare a Business Plan — Full Chapter Overview

How to Prepare a Business Plan Summary & Overview

How to Prepare a Business Plan (2017) explains how you can wow potential investors by making your business plan the best it can possibly be. Packed with insights into the world of entrepreneurship, these blinks give you immediately applicable advice to make your plan stand out from the crowd. 

Who Should Listen to How to Prepare a Business Plan?

  • Business owners hoping to attract funding
  • Budding entrepreneurs looking for inspiration
  • Anyone dreaming of a career change

About the Author: Edward Blackwell

Prior to becoming a writer, Edward Blackwell was a business consultant specializing in small enterprises. In addition to being an accountant and a business owner himself, Blackwell has authored several books about accounting and management. His book How to Prepare a Business Plan has been translated into multiple languages.

 

© Edward Blackwell, 1989, 2017. This Summary of How to Prepare a Business Plan, sixth Edition is published by arrangement with Kogan Page.

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