Hello, My Name is Awesome audiobook cover - How to Create Brand Names That Stick

Hello, My Name is Awesome

How to Create Brand Names That Stick

Alexandra Watkins

4.1 / 5(28 ratings)

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What You'll Learn from Hello, My Name is Awesome

Hello, My Name is Awesome Chapter Overview

About Hello, My Name is Awesome

Hello, My Name is Awesome (2014) is about the most important decision a new business faces: choosing a brand name that will launch the company into the stratosphere where it belongs. You might think picking a name is straightforward, but you have a lot to learn! This is your guide to negotiating the snakes and ladders of the brand-naming process – and coming out on top.

Who Should Listen to Hello, My Name is Awesome

  • Anyone who’s trying to come up with a great brand name
  • Anyone who wants to better understand branding
  • Business owners who suspect that their company name may be alienating potential customers

About Alexandra Watkins

Alexandra Watkins is the founder of the naming firm, Eat My Words, and a recognized expert on brand names.